It's not about what we collect, it's about how we live with what we collect!
Humans have been collecting since time immemorial. Early on, it was rocks and shells made as adornment and later used in trade as currency. As years have passed, and millennia turned, thousands of cultures have formed, carving out truly amazing visual languages, belief systems and artwork based on how they saw the world around them. Looking back at the achievements in art cross-culturally is profoundly breathtaking, and today, we continue to collect as an appreciation of this. As advanced as we have become present day, collecting ties us back to our primordial roots; it’s a piece of history, it stirs our emotions, pleases the eye, and keeps us in touch with the past as we stay sharp in the present.
Living + Collecting is a concept that transcends the sterile white walls, pedestals and glass cases of museum-quality art and antiques and delves into everyday homes and living spaces. Integrating, reinterpreting, and executing unique and interesting displays of one-of-a-kind art and objects with luxury designer furnishings creates a beautiful opportunity for dialogue to flourish within the walls of each room. Perhaps one had never thought to accent collectible home furnishings from Ralph Lauren Home with Chinese porcelain and ancient paintings from India; more yet, one may not have envisioned a room with collections of framed African beadwork, Antique Tibetan cabinets alongside luxury home furnishings by AERIN – but the moment when you see, everything begins to clearly unfold itself. This acute attention to detailed presentation ultimately allows collections – down to each individual piece of furniture and object – to be fully appreciated works of art. It’s not about what you collect – it’s about how you live with what you collect! PRIMITIVE is living and collecting.